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[2010-01-21] Wikipedia Can Help You Manage Your Business Reputation
Go on, search for your company. I dare you not to find a Wikipedia entry in the first page of results, if you're a company of a certain size or significance. Now be honest--are you engaged at all in that Wikipedia article? Or, when you are Googling your paid search terms and your organization name, is the Wikipedia article on the topic one that your eyes carelessly slide past? What are you thinking?
[2010-01-07] Using The Darwin Ecosystem To Gain Better Knowledge Of Your Content
Socrates said that, "the unexamined life is not worth living." In perhaps a parody of this statement the Forrester report, Text Analytics Takes Business Insight To New Depths, states that "unexamined content is a wasted opportunity."
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