SEO Tools To Help Increase Your Page Rank

By Patrick Hare
Expert Author
Article Date: 2009-06-12

One of the most popular sections of our site is the free SEO tools page . In fact, the tools page is so popular that many of our competitors use these tools to get quick search engine metrics for their own potential customers. Here's A Quick Breakdown about what each tool does:

Domain Trust Find out your site's age, PageRank, Number of Backlinks, How many of your pages are indexed, and positions for 3 of your keywords. This tool has been updated to compare your site to two of your competitors for the same phrases.

Site Submission - Submit your website to search engines. This may seem old fashioned, but our company was founded on the principle of getting people into search engines by submitting them, and new sites should be submitted so search engines know to crawl them and start the clock on your "sandbox."

PageRank Checker Not everyone likes using the Google Toolbar, since it basically tells Google about every page that you're visiting. You might also work for a company that won't let you download and install toolbars. The PageRank checker is a perfect shortcut for people who want to know PageRank without downloading a toolbar.

Ranking Report Get Google, MSN, and Yahoo rankings for up to 3 keywords. Our regular customers get larger reports with comparisons to previous months, trends, etc, plus an explanation of how their SEO program is growing.

Link Popularity Checker See your link popularity vs. that of 3 competitors. Note that there are ways to beat people with quality links vs. link quantity.

SEO Competition Report One of our favorites, this tool lets you Compare site age, PR, Backlinks, and Pagerank against the top 10 Google results. It is also very educational for new clients, because it shows them how much (or how little) work is necessary to get a site ranked for a particular phrase.

Meta Generator Got some basic HTML Skills? You can type up a title, meta description, and keywords and our generator will create the code to put on your pages for you. Just make sure you replace the metatags that might have been there previously, so the search engines don't get confused.

Shortcut Widget - Put our tools on your own website! This tool has dropdown boxes so you can check one metric at a time, and if you work in the field of SEO and want a tool to give your own customers, this one helps you illustrate a variety of optimization factors without all the hassle of paying a developer for complex code and maintenance.

As any good Search Engine Optimization agency can tell you, free tools are a great place to start but a poor place to finish. We like to use them to help our clients understand the many factors involved in getting great search engine positions. On the "paid" side of the equation, our customers get experienced SEO consultation, and customized optimization designed to match up real-world search demand with your products and services. We have also built quite a few proprietary processes which help you save the time and money compared to DIY optimization. Even though there aren't too many secrets in search engine optimization, proper use of SEO tools is often the difference between success and mediocrity in the search engine world.

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About the Author:
Patrick Hare has been managing online and offline marketing projects since 1999. From 2005 to present, he has been with Scottsdale Arizona's Web.com Search Agency (formerly Submitawebsite). Patrick provides Search Engine Optimization and Marketing advice to in-house customers and Web.com Jacksonville’s web design group.