By Sally Falkow
Expert Author
Article Date: 2011-04-20
Have you heard of Smart Tags?
According to Wikipedia, the original use of Smart Tags was a selection-based search feature found in later versions of Microsoft Word, and beta versions of the Internet Explorer 6 web browser. Smart Tags are now being used in many other ways: one is QR (Quick Response) codes and they're proving to be really useful in social media monitoring.
There is so much data out there that figuring out what's just noise and what's relevant can be an overwhelming task. Adding Smart Tags to the data and then filtering the conversations based on your tags can help you decipher the trends, sentiment and competitive intelligence you need to plan your content and social media activities.
Many of the subscription monitoring tools today are using some form of Smart Tags. If you are not yet using these sophisticated tools. try something like the new NetVibes for business dashboard.
You can connect to virtually any app, feed or system and pull the content together in one real-time dashboard. Add monitoring tools like Chartbeat, Compete and Alexa. Use listening tools such as Social Mention and then add analysis tools like Twitter lists, Amplicate and Google Trends.
You can SmartTag all kinds of content - blogs, articles, tweets, videos - and the tags allow the application to recognize certain words or types of data It will help you track your social media and online apps, read all your news and blog feeds, so you can manage your enterprise data.
The more you SmartTag, the more live trends, sentiments and expert opinions you can uncover. And you can SmartTag from anywhere on the Web with a bookmarklet and from any mobile device using Netvibes Mobile. See how it worked at Le Web in Paris
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